Video for your newsroom, without a video desk.

ShowBits turns interviews, press conferences and events into social clips and article videos. Fast, accurate and approved by your editors.

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Sound familiar?

  1. The problem01

    No video team

    Newsrooms are built for text. Hiring video editors for every desk isn't realistic.

    With ShowBits

    Clips from the material you already have

    Upload interviews, press conferences or livestreams. ShowBits finds the key statements and creates clips with subtitles.

  2. The problem02

    News is old after an hour

    By the time a clip has been cut by hand, the story has moved on.

    With ShowBits

    Minutes, not hours

    A one-hour recording is analysed in minutes, so breaking news goes out while it is still news.

  3. The problem03

    Out of context is a disaster

    A clip that cuts a quote off mid-sentence can damage your credibility within minutes.

    With ShowBits

    Context check before approval

    ShowBits warns when a clip starts or ends mid-statement, and shows the editor the full quote before anything is published.

  4. The problem04

    Video has to pay off

    Videos should bring reach on social, plus traffic and ad revenue on your own site.

    With ShowBits

    Embeds that rank and earn

    Article embeds come with a transcript and structured data for search, and the player supports your ad server via VAST.

What you get

  • Clips for article embeds
  • Subtitles in more than 30 languages
  • CMS connection via API
  • Editorial approval before publishing
  • Transcript for every video
  • Structured data for search engines

Media experience on both sides

The team behind ShowBits built apps for publishers such as Axel Springer and produced social content for media brands at the agency Granny. We know the pressure of a newsroom.

Our story

Frequently asked questions

Do we need video editors?

No. ShowBits handles cutting, reframing and subtitles. Your editors choose, adjust and approve.

How do you make sure quotes are not taken out of context?

The context check flags clips that start or end mid-statement and shows the full quote. Nothing is published without editorial approval.

Can we embed the videos on our website?

Yes. Clips can be embedded in articles via your CMS, with transcript and structured data for search engines.

Which languages are supported?

Subtitles can be translated into more than 30 languages, so one interview can serve several editions.

Make video part of every story

Bring an interview or a press conference to the demo. We will show you the clips.

Book a demo

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